It’s just frustrating because he had such great potential, if he could infuse even a fraction of the heat he illicits in his music video, which we know he has, this endeavor could be interesting. But it’s like he threw out his whole knowledge of social media and how to market himself with these out of focus, badly taken, lackluster photos. It’s like he’s doing it begrudgingly and he’s going to make it as miserable as possible, give them what they want so they will just go away.
This was his huge opportunity to completely rebuild his brand and put out an amazing product that people want to buy and gain more people, especially those who didn’t know him before. This moment is just like Bryce transitioning to TikTok and opening up a whole new world of opportunity for himself. And he could have really been a leader doing it on a high artistic level with real photographers and very tastefully done with a long slow reveal. Instead he seems to have followed ex Aaron’s playbook, which after all he knows of him should have been the last avenue to take.
This is the guy I want to see being being sexy, teasing, playful and revealing: