I haven't been able to get tom holland as spiderman or Peter parker...it's annoying.You don't. Since January there's been a progressively more restrictive block on celebrities. What is still possible at the moment is using the character they're famous for...
I see you asked this same question in loads of threads, including the Henry Cavill one. Him you can still sometimes get if you use his superman character. Same for Chris Evans and Captain America. Hugh Jackman and wolverine.
But typing the name doesn't work anymore.